Is it possible to monetarily quantify the emotional value transferred by companies and organizations? an emotional accounting proposal

Vista sencilla de ítem
dc.contributor.authorRetolaza Ávalos, José Luis
dc.contributor.authorSan José, Leire
dc.date.accessioned2025-06-12T14:09:26Z
dc.date.available2025-06-12T14:09:26Z
dc.date.issued2021
dc.date.updated2025-06-12T14:09:26Z
dc.description.abstractSocial accounting focuses on value transactions between organizations and their stakeholders; both market ones, where the value perceived by the different stakeholders is identified, and non-markets ones, where transactions are monetized at their fair value. There was long awareness of an emotional value translation, linked to the transfer of different products, services, remunerations, and incentives, regardless of whether they were market or non-market. Yet that emotional value seemed to be anchored in the field of psychology and managed to elude economic science. This study seeks to identify emotional value with consumer surplus and, by extension, of the other stakeholders in a value transfer process. This proposal allows the emotional value to be anchored in the micro-economy and allows it to be objectively calculated using a regression involving three elements: the market price, the fair value interval, and a perceived satisfaction score by the different stakeholders in the form of significant sampling. The result obtained not only allows Social Accounting to be complemented with emotional value, but it also facilitates its incorporation in the strategy to optimize the emotional value. Furthermore, it enables a quantification of the perceived subjective utility, which opens up a research path where some possible lines are clearly identified.en
dc.description.sponsorshipFunding for this project was received through a research project called US20/11 from the University of the Basque Country to improve the normalization of social and emotional accountingen
dc.identifier.citationRetolaza, J. L., & San-Jose, L. (2021). Is it possible to monetarily quantify the emotional value transferred by companies and organizations? an emotional accounting proposal. Frontiers in Psychology, 12. https://doi.org/10.3389/FPSYG.2021.805920
dc.identifier.doi10.3389/FPSYG.2021.805920
dc.identifier.eissn1664-1078
dc.identifier.urihttp://hdl.handle.net/20.500.14454/3038
dc.language.isoeng
dc.publisherFrontiers Media S.A.
dc.rights© 2022 Retolaza and San-Jose
dc.subject.otherEmotional value
dc.subject.otherMonetization
dc.subject.otherMonetize
dc.subject.otherSocial accounting
dc.subject.otherSocial impact
dc.subject.otherSocial value
dc.subject.otherStakeholder
dc.subject.otherUtility
dc.titleIs it possible to monetarily quantify the emotional value transferred by companies and organizations? an emotional accounting proposalen
dc.typejournal article
dcterms.accessRightsopen access
oaire.citation.titleFrontiers in Psychology
oaire.citation.volume12
oaire.licenseConditionhttps://creativecommons.org/licenses/by/4.0/
oaire.versionVoR
Archivos
Bloque original
Mostrando 1 - 1 de 1
Miniatura
Nombre:
retolaza_possible_2021.pdf
Tamaño:
1.86 MB
Formato:
Adobe Portable Document Format
Descargar
Colecciones
Artículos